Auckland Money and Shopping: Fashion

Full Auckland Travel Guide »    Auckland Interactive Map »    Print This Article »

Freyberg Place, an Auckland shopping plaza

Auckland is home to many established and up-and-coming local designers. Karen Walker is on O'Connell St in the city centre, which is also the location of the MYHART store, stocking the New Zealand label Lonely Hearts Club, as well as Australian designers Tina Kalivas, Josh Goot and Gail Sorronda.

High Street, parallel to O'Connell St, has local designer stores as well as international brands. Look out for womenswear in Kate Sylvester, Ruby, Moochi, Ricochet, and the WORLD Luxury Store, stocking the eponymous label as well as items from international brands. For menswear, visit Little Brother, Crane Brothers, and WORLD Man. For New Zealand and international brands, see Workshop, Brave, Browns and Fabric, along with Ashley Ardrey for shoes.

Mala Brajkovic - rock and roll womenswear - is found on Vulcan Lane (off High St), along with the WORLD Beauty Store.

Made on Customs St West (parallel to Quay St, near to the Britomart transport centre). Stocking international and New Zealand labels. The Aotea Square markets (Queen Street) are held on Fridays and Saturdays and often feature original designers in addition to the usual market fare.

On Ponsonby Rd, find womenswear in Sera Lily, Miss Crabb, Hepburn, Jaimie Stocking local and international brands (Vivienne Westwood), IsaKelle, and various other stores, including Sybella for shoes.

K' Rd (short for Karangahape Rd) has cultural stores such as Third Eye (Indian), Buana Satu (Polynesian), vintage stores like Fast and Loose and Vixen (St Kevin's Arcade), designer stores like Girl and Vicky Sudarath (both St Kevin's Arcade) and Adrian Hailwood. Across the road from St Kevin's, find Illicit and Miss Illicit. Tattoos from Dermographic, also in Ponsonby.

Newmarket has outposts of the many stores listed above, as well as a few others. Nuffield St is home to Lucy Boshier (a local designer), Trelise Cooper Kids (upscale kids clothing from the New Zealand designer), and Superette (predominantly Australian designers). Look to Teed St for Drop Dead Gorgeous - offering brands such as Stella McCartney, Chloe and 3.1 Phillip Lim and Muse offering international labels such as Diane von Furstenburg, James Perse, and Rebecca Taylor. stenbeck&morse stocks directional New Zealand & Australian labels such as Jimmy D, Cybele, Deborah Sweeney and Josh Goot.